I am Rod Wynne-Powell, and this is my way to pass on snippets either of a technical nature, or related to what I am currently doing or hope to be doing in the near future.

A third-person description follows:
Professional photographer, Lightroom and Photoshop Workflow trainer, Consultant, digital image retoucher, author, and tech-editor for Martin Evening's many 'Photoshop for Photographers' books.

For over twenty years, Rod has had a client list of large and small companies, which reads like the ‘who’s who’ of the imaging, advertising and software industries. He has a background in Commercial/Industrial Photography, was Sales Manager for a leading London-based colour laboratory and has trained many digital photographers on a one-to-one basis, in the UK and Europe.
Still a pre-release tester for Adobe in the US, for Photoshop, he is also very much involved in the taking of a wide range of photographs, as can be seen in the galleries.

See his broad range of training and creative services, available NOW. Take advantage of them and ensure an unfair advantage over your competitors…

View any Gallery by Clicking the relevant TEXT Headline

Friday, 1 July 2011

1st July Visit to Jarvis Development at Harpenden

I had a deadline to meet – I had to find four different images in Lightroom to create two birthday cards and get them in the post before I could set off for the Foresters site being developed by local builders, Jarvis in nearby Harpenden.

The sun was fairly shy today, often disappearing behind clouds, but the temperature was ideal. Arriving on the site, it was very apparent that woodwork was the name of the game now, roof trusses were topping several of the areas where steelwork had been prominent earlier.

The basement is now becoming a maze of pipework for drainage, water and electrical services and this work is also now moving to the floor above, it is quite a challenge taking shots down in the basement, and I find myself regularly using 4,000 ISO and shutter speeds down to 1/60th and still barely managing an aperture of f/4, whereas outside in the bright sun I am using 100 to 200 ISO and shutter speeds as high as 1/250 at apertures of f/14, but if I need to capture movement I drop the shutter speed as low as 1/30th. It seems ancient history to recall using a 5x4 or larger camera on a tripod and having to set up sometimes as many as six separate flash bulbs and still only manage to capture in black and white! That was the 1960s!

Digital photography is definitely very liberating, and what is impressive is being able to produce quality results with post-processing in programs like Lightroom, I can create images where the verticals remain vertical without resorting to lenses with Tilt and Shift movements, by taking into account some spare area in the images to allow for cropping. When you also factor in the ability to maintain good colour between sunshine and cloudy shots, it is a real bonus. All this post processing can be carried out within just the one program – Adobe Lightroom.

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