Welcome

I am Rod Wynne-Powell, and this is my way to pass on snippets either of a technical nature, or related to what I am currently doing or hope to be doing in the near future.

A third-person description follows:
Professional photographer, Lightroom and Photoshop Workflow trainer, Consultant, digital image retoucher, author, and tech-editor for Martin Evening's many 'Photoshop for Photographers' books.

For over twenty years, Rod has had a client list of large and small companies, which reads like the ‘who’s who’ of the imaging, advertising and software industries. He has a background in Commercial/Industrial Photography, was Sales Manager for a leading London-based colour laboratory and has trained many digital photographers on a one-to-one basis, in the UK and Europe.
Still a pre-release tester for Adobe in the US, for Photoshop, he is also very much involved in the taking of a wide range of photographs, as can be seen in the galleries.

See his broad range of training and creative services, available NOW. Take advantage of them and ensure an unfair advantage over your competitors…


View any Gallery by Clicking the relevant TEXT Headline

Tuesday, 4 September 2018

Needing a Fix – Take Showroom Pics whilst MOT…

          There are few times that I do not carry a camera, and since I was awaiting the completion of my car's first MOT inspection, I can sit down only a very short time, hence capturing images in a Car Showroom, which presents both clean architecture, gleaming new models of Vauxhall Cars, and challenging lighting, provides therapy, and keeps the brain active.
          Yes, the cars are lit to show how shiny they are, but they are also stuffed with added bumpf and are in a very non-photographic lighting environment. Without any additional lighting the range of exposure for the shadows through to the highlights means that extensive judicious processing is vital, so the therapeutic value offsets the time spent at the computer as that is at least productive, whereas sitting doing nothing or reading well-thumbed car and beauty magazines only serves to make the time pass more slowly. Keeping my hand-in balancing lighting within Lightroom on the other hand is far from wasteful, especially when paying work is diminishing, but the skills cannot afford to decline.
          Undoubtedly, capturing such images with additional lighting does bring out the nuances of the vehicles better, but to nevertheless present the images to a good level using only the ambient lighting and all handheld develops one's skills – such opportunities should never be missed as this can only add to overall experience.
          Someone considering the need for a photographer who can capture such ambiance at least must represent some worth in these images seeing the light of day, at least that is the way I view such opportunities.

No comments:

Post a Comment